Geelong Advertiser

Locking in tress success

- Crystal Choo

When Damalie Tryan lost her hair after developing alopecia she no longer felt beautiful.

Having recently moved to Lara from Uganda, Ms Tryan struggled to afford the costly price of a wig and, without any alternativ­es, she decided to make her own.

With only the help of YouTube tutorials, Ms Tryan taught herself to construct a wig with used hair extensions she bought on Gumtree.

After an overwhelmi­ngly positive reception to the wig at her church, Ms Tryan decided to turn her new skills into a business venture – The Wig Chic.

“It was a nightmare … the loss of hair just makes you feel not beautiful anymore,” Ms Tryan said, of developing alopecia.

Now, her wig-making business is on the rise thanks to a government initiative helping migrant women grow their small businesses.

Made by Many Minds, a new e-commerce platform developed by the state government, is connecting migrant women to a range of services for running their small business, such as bookkeepin­g and social media advertisin­g.

Ms Tryan said the service uplifted many migrant women by providing them with the resources to grow successful businesses. “Just because (migrant women) come from

disadvanta­ged background­s doesn’t mean they don’t have the ability to perform … they just need a hand,” Ms Tryan said.

Earlier this month, Ms Tryan was one of nearly 50 micro business owners to receive a $500 voucher, which can be spent on any service provided by Made by Many Minds. Ms Tryan said she intended to use the voucher to pay for marketing services.

Her long-term goal for The Wig Chic is to open a Geelong shopfront, which she hopes will one day grow into multiple stores in Melbourne and even internatio­nally.

 ?? ?? Damalie Tryan started her business Wig Chic after being diagnosed with alopecia. Picture: Brad Fleet
Damalie Tryan started her business Wig Chic after being diagnosed with alopecia. Picture: Brad Fleet

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