IPhone sets records, but does it
Apple sets new launch weekend sales records with iPhone 6; ‘Bendgate’ fail to dent the success
pple sold over 10 million new iPhone 6 and iPhone 6 Plus models in three days following their September 19 launch. iPhone customers once again waited outside Apple retail stores worldwide on the day, and the new Apple smartphones sold out fast.
“Sales for iPhone 6 and iPhone 6 Plus exceeded our expectations for the launch weekend, and we couldn’t be happier,” said Tim Cook, Apple CEO. “We would like to thank all of our customers for making this our best launch ever, shattering all previous sell-through records by a large margin.”
Barclays analysts estimate Apple will sell over 61 million new iPhones by the end of the year – up from last year’s 51 million sales in three months.
Apple has not revealed which of its new iPhones are selling fastest, though online ad network Chitika estimates iPhone 6 sales may exceed those of the iPhone 6 Plus by eight to one in the US. It’s possible sales of the larger device were affected by supply. “While our team managed the manufacturing ramp better than ever before, we could have sold many more iPhones with greater supply,” Cook said.
Competitors took action, with Samsung bringing forward its Note 4 launch: “The positive reaction from consumers to those two Apple