Ap­ple in QUOTES

What are peo­ple say­ing about the world of Ap­ple?

Mac Format - - THE BIG STORY -

Tim Cook

ap­ple.com “Yes, the iPad Pro is a re­place­ment for a note­book or a desk­top for many, many peo­ple. They will start us­ing it and con­clude they no longer need to use any­thing else, other than their phones.”

Ap­ple CEO predicts post-PC fu­ture

Jimmy Iovine

ap­ple.com “I could have cho­sen

my words bet­ter.” The head of Ap­ple Mu­sic apol­o­gises

fol­low­ing sex­ism ac­cu­sa­tions

Ed Cat­mull

pixar.com “I think he’d be

ap­palled.” Pixar’s pres­i­dent on what Steve Jobs would have thought of Danny Boyle’s biopic, which fo­cuses on key events in

the Ap­ple co-founder’s life

CCS Insight

cc­sin­sight.com “In 2016 Ap­ple buys Box or Drop­box to ex­tend iCloud into an

en­ter­prise ser­vice.” UK an­a­lysts at­tempt to pre­dict

Ap­ple’s next big pur­chase

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