Egg hoarders the Easter bunnies
IF you are one of those people who likes to savour their Easter eggs, rather than gulping them down in one choc-filled mouthful, you might not want to leave them hanging around for too long.
A seasonal investigation by News Corp has found chocolate Easter eggs and bunnies from major manufacturers have vastly shorter shelf lives than standard chocolate bars.
In one case, a premium chocolate egg sold at a major supermarket had a best-before date of just a few weeks after Easter.
In contrast, the vast majority of standard chocolate bars from big companies have best-before dates six months or more into the future, with many good well way into next year.
In every instance seen by News Corp, chocolate Easter confectionary went stale months before non-Easter versions of the same brand.
Cadbury said that as the majority of Easter chocolate was consumed on the long weekend, it “rarely survived until the best-before date” anyway.
Other chocolate firms failed to even supply an explanation.
However, the sheer demand for Easter eggs means they are made all year round and stored before being released to retailers in the weeks leading up to the celebration.
Finn and Jasper O’Meara weren’t leaving it to chance yesterday and were only too happy to dive in.
Cadbury produces almost 300 million Easter eggs a year and sells 12 million bunnies and 10 million eggs.