EX­PERT IN­SIGHT THE BOOK

NPhoto - - The Apprentice -

Bruce says… A pho­tog­ra­pher’s ‘book’ is their printed port­fo­lio of their best work. I have dig­i­tal ver­sions, of course, but clients still ex­pect people to have some­thing phys­i­cal that they can look at. It feels heavy and ex­pen­sive – be­cause it is! It can eas­ily cost you £400 to put to­gether a good one; mine has my name em­bossed on the leather cover.

There is a stan­dard size for these books – they’re de­signed with pages that take 14x11-inch prints, and to take tearsheets from what­ever mag­a­zines you have worked for. You lay it out like a mag­a­zine, care­fully choos­ing which shots go to­gether, and whether they look best on the right- or left­hand page.

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