EXPERT INSIGHT to have st yle you need a stylist

Bruce says… Having a stylist is not an optional extra for a professional fashion shoot, it is a necessity. Their job is not just to style the shoot, so that the clothes look good on the models, they will often also source all the clothes and accessories for the shoot. Our stylist, Kerryn, is represented by Cast Models (www.castmodels.co.uk) – the same agency that we used to find our model, make-up artist and studio space for this shoot. She spent days hunting out the right clothes, jewellery, bags and props to fit in with our Jerry Hall theme for our shoot. A ‘pull letter’ from the magazine or photographer helps her to be able to borrow clothes from stores in return for a suitable credit in the article.