Black­mores on China stage

Pharmacy Daily - - Contents -

BLACK­MORES has been named as just one of four Aus­tralian com­pa­nies to be in­au­gu­rated to the new China In­ter­na­tional Im­port Expo (CIIE) En­ter­prise Al­liance.

The Al­liance was an­nounced this week in Shang­hai as a “pre­mium plat­form aim­ing to pro­mote in­for­ma­tion and re­sources shar­ing” among ex­hibitors at CIIE.

The huge event fea­tures a range of large US cor­po­ra­tions, in­clud­ing John­son & John­son, Gen­eral Elec­tric, DuPont, L’Oreal, Sam­sung and Toy­ota.

Black­mores is the only VDS (Vi­ta­mins and Di­etary Sup­ple­ments) com­pany on the 36-strong body, which will par­tic­i­pate in reg­u­lar round­table dis­cus­sions with the Chi­nese Govern­ment to foster in­ter­na­tional trade.

Black­mores Ex­ec­u­tive Di­rec­tor Mar­cus Black­more and the com­pany’s Asia Man­ag­ing Di­rec­tor Peter Os­borne at­tended an his­toric Al­liance sign­ing cer­e­mony (pic­tured), with Black­more say­ing par­tic­i­pa­tion was an “op­por­tu­nity to foster our al­ready strong work­ing re­la­tion­ship with the Chi­nese Govern­ment”.

Black­mores has a sig­nif­i­cant pres­ence at this year’s CIIE as a spon­sor of the Aus­tralia Pavil­ion along with a pur­pose-built two level ex­hi­bi­tion stand.

The com­pany said it would work to sup­port the vi­sion of Pres­i­dent Xi Jin­ping’s new Healthy China 2030 pol­icy by “pro­vid­ing safe, high­qual­ity prod­ucts and ed­u­ca­tion to Chi­nese con­sumers to help with their health needs”.

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