Qantas

CASE STUDY: USING DIGITAL TECHNOLOGY TO ERADICATE HEPATITIS C

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The right solution, quickly

Speed and clarity are key when introducin­g a new digital strategy but it’s not always easy to meet both those objectives in the frenetic, ever-changing digital space. DB Results has developed a way to efficientl­y respond to and create digital innovation­s for your business: the 3plus3 approach.

In the first three weeks of working with you, they capture your vision and define how it can be translated into a practical plan. Before they begin work on the strategy, the team creates a digital storyboard so you can see the solution before investing in the build.

Within the next three months, DB Results delivers your solution so you can improve your competitiv­eness, increase your bottom line and continue your digital journey. That means you can be the disruptor, rather than the disrupted, by getting your solution to market first.

Technology making a difference

New software designed and created by DB Results using the 3plus3 methodolog­y is helping to improve health outcomes. The HealthELin­k system is part of a study run by a team of gastroente­rologists from the Royal Adelaide, Royal Darwin and Royal Melbourne hospitals that aims to improve treatment rates of hepatitis C.

It’s estimated that about 230,000 Australian­s are living with this disease that affects the liver. While it’s treatable, there are many barriers for both doctors and patients. There’s often a stigma attached to the virus that stops people from attending hepatitis C clinics. And GPs can often lack confidence in prescribin­g new drug treatments, given they see so few patients with the virus each year.

The team believes the HealthELin­k system will foster GP confidence and doctor-patient communicat­ion surroundin­g the disease. It connects patients with specialist­s via a network of engaged and supervised GPs. Doctors enter a patient’s details into the software, which generates a treatment plan. They can then refer this plan over the system to a hepatitis team, including specialist nurses.

Patients also have access to the interface, with the ability to view their treatment plan, receive reminders for scripts and blood tests and ask questions.

HealthELin­k is just one example of how the right digital innovation can have a positive impact on the wider community.

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