meet­ings at sea

Take to the seas for your next ma­jor meet­ing or in­cen­tive get­away. Ocean cruis­ing cre­ates a oneof-a-kind set­ting de­signed to achieve all your cor­po­rate ob­jec­tives, writes robin Bayes.

Signature Travel & Lifestyle - - Contents - Travel file Cruise www.sil­versea.com www.se­abourn.com www.crys­tal­cruises.com

In­cen­tives set sail with all-in­clu­sive cruise ex­pe­ri­ences.

There has al­ways been an al­lure to cruis­ing. It is a jour­ney, a voy­age, the cross­ing of vast oceans and seas, the dis­cov­ery of un­known des­ti­na­tions – and of course the grandeur of the ships them­selves, these days mono­liths of mod­ern-day lux­ury.

The ul­ti­mate meet­ing or in­cen­tive ex­pe­ri­ence must surely be cruis­ing in one of these grand, el­e­gant ships sur­rounded by the vast, end­less beauty of the world’s great oceans.

Lux­ury cruise lines Sil­versea Cruises, Se­abourn, and Crys­tal Cruises are all tap­ping into this lu­cra­tive, ex­po­nen­tial growth mar­ket with ded­i­cated meet­ings and in­cen­tives man­agers tasked with han­dling the of­ten high de­mands of this sec­tor while at the same time cre­at­ing un­for­get­table cruise ex­pe­ri­ences.

All-in­clu­sive value The all-in­clu­sive­ness of the typ­i­cal cruise ship prod­uct is also highly cost ef­fec­tive com­pared to land-based prod­ucts. There is now much more fo­cus on the lux­ury lines for cor­po­rate pro­grammes be­cause of their great de­liv­ery in value. Plan­ners can bud­get for travel lodg­ing, F&B and en­ter­tain­ment all in one.

In ad­di­tion to ac­com­mo­da­tion, meals and en­ter­tain­ment, cruise ships of­fer their con­fer­ence fa­cil­i­ties at no ex­tra cost and most pro­vide com­pli­men­tary au­dio-video equip­ment. Out-of-pocket ex­penses for the par­tic­i­pants is low, with all meals

and en­ter­tain­ment in­cluded in the itin­er­ary. They also get to ex­pe­ri­ence the ex­cite­ment of mul­ti­ple des­ti­na­tions and the fun life­style on board, so it is a win­ning for­mula for both sides.

The cruis­ing ap­peal

Add to all this that spe­cial in­gre­di­ent money can’t buy – the sheer fun of the whole ex­pe­ri­ence – and you can see why it’s grow­ing into such a strong mar­ket seg­ment with year-on-year growth.

Cruise lines across the board have – and are - up­grad­ing their con­ven­tion and in­cen­tive op­er­a­tions to meet this lu­cra­tive jump in de­mand.

Sil­versea’s Cor­po­rate and In­cen­tive cruises – with its spe­cial in­ter­est, cor­po­rate and in­cen­tive prod­ucts – of­fer spa­cious ocean-view suites, gourmet din­ing and an ar­ray of ‘ex­cep­tional’ ameni­ties for clien­tele. It also in­cludes spe­cial re­cep­tions, en­ter­tain­ment, din­ing and a range of shore ex­cur­sions.

“We of­fer the high­est stan­dard, ex­ceed­ing, we be­lieve, some of the world’s most renowned five-star re­sorts,” Sil­versea gen­eral man­ager Aus­trala­sia Karen Chris­tensen says. “Our prod­uct def­i­nitely pro­vides the ‘wow’ fac­tor that del­e­gates will be speak­ing about for years.”

Se­abourn, mean­while, aims to make MICE guests feel like they’ve been in­vited aboard a pri­vate yacht. Char­ter­ing one of Se­abourn’s small ships en­sures your at­ten­dees are the only ones on board – and that means more bond­ing and less dis­trac­tions. Se­abourn

Odyssey, Se­abourn So­journ and Se­abourn

Quest each have 229 suites. The new

Se­abourn En­core (to launch Novem­ber this year) will fea­ture 302 all-bal­cony suites. The itin­er­ary and masthead on the daily pro­gramme can be cus­tomised to de­clare that this is ex­clu­sively your event. The ship can even fly your cor­po­rate flag.

Worry-free plan­ning with a luxe touch

Crys­tal Cruises says its lux­ury cruise ex­pe­ri­ence mo­ti­vates and re­wards com­pany top per­form­ers with its con­ven­tion and in­cen­tive pack­ages. It prides it­self on pri­vate cock­tail re­cep­tions, pent­house but­lers and high­end din­ing such as Nobu Mat­suhisa’s Silk road and The Sushi Bar, and Piero Sel­vag­gio’s Prego.

“Con­ven­tions and in­cen­tives on Crys­tal of­fer a high sat­is­fac­tion fac­tor and are an ‘all-in­clu­sive re­ward’ for the par­tic­i­pants and the host com­pany, de­liv­er­ing real value to their bud­get ex­pen­di­ture,” says diane Pa­trick, Man­ag­ing di­rec­tor of Wil­trans In­ter­na­tional, Crys­tal Cruises’ Aus­tralian GSA.

“We have re­peat com­pa­nies who choose a lux­ury cruise as a re­ward be­cause their par­tic­i­pants’ sat­is­fac­tion has been very high and the on­board ser­vice de­liv­ers worry-free plan­ning,” Pa­trick says.

“It is ex­cit­ing for the par­tic­i­pants both on­board and shore-side with a wide choice of din­ing, en­ter­tain­ment, ac­tiv­i­ties and re­lax­ation com­bined with the ex­pe­ri­ence of new ports and cul­tures nearly ev­ery day.”

01 01 Sil­ver Spirit of­fers grandeur on the high seas

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02 An in­ti­mate Se­abourn af­fair 03 Sil­versea’s But­ler ser­vice 04 Gather at Se­abourn Square 05 & 06 Se­abourn’s ma­rina ac­tiv­i­ties and Sky Bar

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