Helen Mirren, 70s

At age 71, Helen Mirren is the ultimate pin-up woman for beauty at any age. Nicola describes her look as “effortless, timeless make-up”. She says to imitate Helen’s beauty look, opt for a primer to smooth the surface of the skin and a CC cream. “A good quality CC cream will correct any discolouration. Use extra concealer where needed such as around the nose or under the eyes,” she adds. When it comes to applying blush, Nicola recommends a creamy one. “Creams are better than powder blushes for this age group because they keep the skin looking supple and youthful.” Warm pinks, apricots or peach shades are best for fairer, mature skin, and will give the face a radiant glow while making the cheeks appear fuller.

It’s best to avoid blushes that are overly shimmery, and always ensure you tap off any excess product before applying a powder blush to prevent a large deposit of colour on the cheeks.