The Cairns Post

Harness power of online strategy

- ALICIA NALLY alicia.nally@news.com.au

A CHANCE to learn how to harness the power of Google to achieve business marketing goals will be hosted by Cairns’ NewsXtend digital marketing experts next week.

Powered by the digital marketing division of News Corp Australia, NewsXtend, the Cairns Post team can provide powerful digital campaigns and first class service to help small businesses get found on search engines, be seen on social media and drive conversion­s for their business.

Cairns Post digital sales manager James Comino said NewsXtend ensured every dollar business owners spend was an investment.

“You can track your results anytime, anywhere via your online dashboard,” he said.

“These days we don’t just go online, we live online and as a business it is important to include digital marketing in your advertisin­g mix.”

Mr Comino said that the masterclas­s was possible due to NewsXtend’s partnershi­p with Google.

“We are really excited to have a representa­tive from Google here in Cairns to share insights with local businesses,” he said.

Small and medium business owners keen to learn more about using the power of Google for their business can attend the NewsXtend masterclas­s on March 5.

“Together with Google, NewsXtend will show how powerful digital marketing is when it comes to reaching the right audience, at the right time, with the right message,” Mr Comino said.

“All campaigns will access the latest features and technology from Google almost immediatel­y, ensuring your objectives are met faster,” he said.

“Together, businesses and the NewsXtend team can streamline your online marketing channels via the one provider and leverage cross platform data to deliver the best results.

“A dedicated campaign management team ensures your campaign is running smoothly to meet your objectives, so you can get back to running your business.

“Working with News Xtend means your digital marketing is handled by qualified and experience­d leads across display, search and social, whose number one focus is spending your budget smarter to achieve your objectives quicker.”

Businesses that sign up to a NewsXtend digital campaign on the day of the masterclas­s will be eligible for bonus print advertisin­g space in the Cairns Post. To learn more, email james.comino@news.com.au

The event is at the Pullman Cairns Internatio­nal hotel from 8.30am on March 5.

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