Kuranda gets rebrand
MAKING Kuranda a prettier place to visit and an in-depth review of the village’s festivals and events will form part of a new marketing strategy for the rainforest tourist town.
Tourism Kuranda has developed a five-year plan, aimed at reinventing the village as a global tourism destination.
Mareeba Shire Council endorsed the plan at its monthly meeting yesterday. TRINITY Anglican School teacher and author Shannon Brishke gave her first public reading to some pretty harsh critics – her students.
The prep teacher read from her new book The Biscuit Bandit in the TAS library to coincide with Book Week.
Principal Paul Sjogren said he was proud to have Ms Brishke in the TAS teaching cohort.
“It is a great pleasure to host her book launch coinciding with the first public reading,” Mr Sjogren said.
The Biscuit Bandit is intended to engage young readers with rhyme and repetition, positional vocabulary, days of the week, new friendships and sharing.
In the book Poppy the dog investigates why her biscuits keep turning up in strange places. Her dogged determination leads her to an unexpected surprise, a new friend and the ability to share.
The initial 12-month strategic action plan includes conducting a local operator survey to benchmark the level of awareness and satisfaction about the Tourism Kuranda program and level of awareness of visitor feedback.
Cr Ken Davies seconded Cr Wyatt’s motion to adopt the strategic marketing plan and it was carried unanimously.
To view the plan, visit msc.qld.gov.au/about-council/ committees/#Tourism_Kur anda