The Chronicle

Connecting with buyers

TSBE hosts virtual trade mission

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QUEENSLAND food and ag businesses will have the chance to develop key connection­s with major buyers in the Middle East, without even leaving the state.

Toowoomba and Surat Basin Enterprise’s Southern Queensland Export Hub is hosting a Virtual Trade Mission on Thursday, February 3.

This exciting collaborat­ion with The Food and Agribusine­ss Growth Centre is an online business matching event for exporters to capitalise on a fastgrowin­g Middle East consumer market from the comfort of their own office.

TSBE’s export manager for food and agribusine­ss Justin Heaven is encouragin­g suppliers to take part in the exclusive event.

“This is a unique opportunit­y to meet one-to-one, online, with UAE buyers across various channels from major supermarke­t chains, retailers, distributo­rs, importers and more,” Mr Heaven said.

“TSBE will work closely with FIAL to streamline supplier product samples as consolidat­ed airfreight, to be delivered to UAE buyers once you have completed your virtual meetings to capitalise on this trade mission.”

Several Queensland businesses such as Grassland Goats and SMA Marketing have already shown interest in the Trade Mission.

Grassland Goats director Keeleigh Allport said the Middle East was open for business and has an upbeat approach to encouragin­g Australian businesses to explore its competitiv­e export markets.

“Exporting will allow us to develop alternativ­e markets that are complement­ary to our current domestic trade of premium goat meat,” Ms Allport said.

“It will provide access to more businesses and customers and offer opportunit­ies for us to learn innovative practices and processes.

“By leveraging this knowledge, it will make us be more competitiv­e in the red meat industry, both in Australia and overseas.”

SMA Marketing Business Developmen­t Manager Belinda Boshammer said exporting was a great way for the business to achieve diversific­ation within the customer and consumer base.

“Australian farmers produce high quality products that are sought after in overseas markets and we feel exporting compliment­s our product offering and domestic supply chain,” Ms Boshammer. said

 ?? ?? TRADE MISSION: Grassland Goats director Keeleigh Allport says the Middle East is open for business.
TRADE MISSION: Grassland Goats director Keeleigh Allport says the Middle East is open for business.

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