CHARACTER BUILDING

TWITTER users are divided over a major change to the micro-blogging site.

The company announced on November 8 that it was doubling the character limit for tweets, from 140 to 280 characters, to users in most languages.

The increase follows a test launched in September.

But some users have already complained that the changes go against the site’s key feature compared to other social media sites: brevity.

To prove the point, Daniel Sankey tweeted the phrase “This is what a 280character tweet looks like” six times.

Chris Kennedy tweeted: “This is profoundly terrible and proves, for the hundred millionth time, the people running @Twitter have no idea how or why Twitter works”.

Twitter CEO Jack Dorsey (pictured) responded: “We expected ... all the snark & critique for #280characters. Comes with the job. What matters now is we clearly show why this change is important and prove to you all it’s better. Give us some time to learn and confirm (or challenge!) our ideas.”