HEMBROWS RAISE BROWS
Sisters offering treatments they found popular in US
MILLIONS of people across the world follow the antics of the popular Hembrow Instagram clan. Now two of the sisters want those fans to look like them too.
Amy and Emilee Hembrow – who together have more than 1.2 million Instagram followers – will launch their latest business venture called SSKIN on Monday.
Another sister Tammy, who boasts 11.5 million followers, is not part of this venture but they have several other businesses together. The family are nicknamed the Australian Kardashians after the US TV series that follows the life of the Kardashian -Jenner family.
Amy and Emilee said they had treatments regularly in Los Angeles before COVID struck and, unable to travel internationally, wanted to bring the latest therapeutics from America to the Coast.
They include their favourite facials, injectables and IV
drip treatments they’ve experienced in America.
“We used to go to LA a lot, before COVID, and (these treatments) are really big over there,” Amy said.
“We’ve experienced all different types of facials and everything and these are the ones we want.
“This place (SSKIN) is where we would want to go. From the whole aesthetic through to the treatments.”
Treatments start at $89 for a facial up to $1995 for an allover non-surgical lifting service.
Intravenous therapy (IV) drip infusion treatments de
livers nutrients directly into a vein. They take 45-minutes and cost from $250.
The Hembrows will not be doing any of the service themselves, having hired two nurses, a doctor and facialist.
“The IV drips go straight into your arm.
“It’s really big in America.
People are using them weekly,” Emilee said.
“We’re going to offer bridal parties and things like that. Even if you have a group of friends that are like ‘let’s all get an IV treatment’ you can have the room to yourself and we can organise champagne and platters.”
The Hembrows said they had been inundated with bookings. “The phone has been (ringing) off the hook. We haven’t advertised at all,” Emilee said.
“We even had a walk in on (Wednesday). I’m not too sure where they found the address but they said ‘When can I get a treatment? I’m not too sure what type of treatments you have but I want one’. Our doctor is already booked out for the next three weeks.
“I want to be here every second,” Emilee said.
Both Emilee, 28, and Amy, 30, are mums and have other business such as sharing partnerships in their sister Tammy’s, fitness business and activewear label.