The Guardian Australia

Amazon to escape UK digital services tax that will hit smaller traders

- Mark Sweney

Amazon will not have to pay the UK’s new digital services tax on products it sells directly to consumers but small traders who sell products on its site will face increased charges.

The tax, which aims to get tech companies such as Amazon, Google and Facebook to pay more tax in the UK, is forecast to eventually bring in about £500m annually to the exchequer.

Amazon has already stated that the 2% tax on revenues made in the UK will be passed on to sellers but it will not be adding the charge to the cost of advertisin­g on its platform.

According to a report in the Times, Amazon, which paid only £14.4m in corporatio­n tax on total UK revenues of £13.7bn last year, will not have to pay the tax on goods it sells directly.

The new tax is not being levied on sales, which would also penalise online

retailers such as Tesco and John Lewis,

but on the service fees that companies

such as Amazon and Google charge third parties.

With Amazon’s third-party sellers facing a 2% rise in the amount they pay, the US retailer is effectivel­y getting a price advantage on competing goods it sells directly to consumers.

Last month, Google told its tens of thousands of advertisin­g clients in the UK that from November it will charge an additional fee for ads served on Google and YouTube to cover the new 2% UK tax. The move is estimated to add about £120m annually on to marketers’ costs.

In June, the UK and other European countries said they would still implement a digital tax despite the US pulling out of negotiatio­ns with the OECD to implement an internatio­nally agreed version.

A spokesman for Amazon said: “Like many others, we have encouraged the government to pursue a global agreement on the taxation of the dig

ital economy at OECD level rather than unilateral taxes, so that rules would be consistent across countries and clearer and fairer for businesses.”

Google UK reported £1.6bn in revenues last year, up from £1.2bn, but paid

only £44m in UK corporatio­n tax.

 ??  ?? Amazon paid only £14.4m in corporatio­n tax on total UK revenues of £13.7bn last year. Photograph: Pascal Rossignol/Reuters
Amazon paid only £14.4m in corporatio­n tax on total UK revenues of £13.7bn last year. Photograph: Pascal Rossignol/Reuters

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