The Saturday Paper

Building economic security. Margaret Simons

With imports restricted as internatio­nal borders closed, the coronaviru­s pandemic exposed Australia’s inability to manufactur­e what it needs, prompting an urgent debate about how the country can improve its economic security.

- Margaret Simons is a Walkley Award-winning journalist and author. She reports on business for The Saturday Paper. This article is supported by the Judith Neilson Institute for Journalism and Ideas.

In December 2019, Steve Csiszar, chief executive of Med-Con, feared his company was going under.

The Shepparton-based Med-Con was the last Australian-based manufactur­er of surgical face masks. It employed just 17 people and was running two mask-making machines on an eight-hour shift, with a third kept for parts.

“You could have shot a cannon through the offices and factory and not hit a soul,” Csiszar recalls.

For years, Csiszar and his co-owner and business partner, Ray Stockwell, had been unable to compete with cheap imports of face masks from China. During the bird flu epidemic and the SARS epidemic, Med-Con tendered for government contracts to supply masks. It lost out both times.

While a mask made in China could land in Australia for a cost of about 17 cents a unit, labour, transport and power costs meant the Med-Con equivalent cost closer to 50 cents.

And Csiszar says no one wanted to hear about quality. Even now, he says, there are masks on sale in Australian supermarke­ts that – to his expert eye – clearly don’t meet the standard claimed on their packaging.

“Some of the low-cost producers, my experience has been that they ask what standard you want them to give you, and they give you a paper that says the mask meets that standard, whether it does or not,” he says.

But then Covid-19 hit and everything changed. Australia’s internatio­nal borders were mostly shut and masks made in China were suddenly hard to get. Public servants were beating a path to Shepparton.

What happened next made news around the country. Government grants and the Australian Defence Force helped Med-Con build new machines and greatly increase its output, moving to a 24-hour-a-day, sevenday-a-week operation. It was a rare feel-good story: the plucky little Australian company coming to the rescue.

But underneath lies a darker narrative. Just as the face mask has become a symbol of our time, the story of Med-Con is emblematic. It is an exemplar of Australia’s loss of manufactur­ing ability since tariffs were dismantled in the 1980s and ’90s.

Since 2000, jobs in manufactur­ing have declined by about 200,000. The sector now accounts for only 7 per cent of national employment – less than in any other OECD economy. As the country grew wealthier, we used more manufactur­ed goods but made fewer of them. The idea Australia couldn’t, and didn’t need to, compete with the manufactur­ing nations in Asia became convention­al wisdom.

But Covid-19 has shifted the conversati­on about manufactur­ing. Now, being able to produce what we need onshore has become a matter of national security and sovereignt­y. We are at the beginning of a public policy debate about exactly what that might mean, and the extent to which the government should intervene.

So far, the government has not released a comprehens­ive manufactur­ing strategy. The minister for Industry, Science and Technology, Karen Andrews, says she is finalising a plan that will “enable our manufactur­ers to scale, become more competitiv­e and more resilient” in the interests of job creation, economic growth and Australian security.

“We need to do a number of things, including making science and technology work for industry and focus on areas where Australia has an edge over our internatio­nal competitio­n,” she said.

Liberal senator David Fawcett, chair of the joint standing committee on foreign affairs, defence and trade, has called for strategic government interventi­ons based on a rigorous “sovereign risk” assessment. He says Australia should avoid “binary” debates between leaving the country entirely exposed to world markets and “socialist” calls for government-mandated manufactur­ing.

Meanwhile, in July, the Australian Manufactur­ing Workers’ Union released a report written by The Australia Institute’s head of the Centre for Future Work, Dr Jim Stanford, which painted a disturbing portrait of where Australia’s manufactur­ing sector stands and suggested a way forward.

Stanford turned on its head the presumptio­n that high wages make Australia uncompetit­ive. Rather, he said, restoring Australian manufactur­ing is our best hope of maintainin­g high wages and reducing casualised, poorly paid work – the gig economy.

Med-Con could be seen as a case in point. When the company began to ramp up face mask production, it needed more staff. Willing recruits were found among the people recently laid off from the cafe where Csiszar and Stockwell got their daily caffeine fix.

In shifting from hospitalit­y to manufactur­ing, those new employees also moved to full-time, better-paid work, and they are receiving training.

Stanford found manufactur­ing jobs tend to pay an average of $81,000 a year and are likely to be full-time.

But at the moment, he says, in its manufactur­ing profile and in the increasing casualisat­ion of work, Australia resembles a developing nation. Our national wealth and our wages are vulnerable to the roller-coaster of internatio­nal commodity prices. Harvard University’s “economic complexity” index, which assesses each country’s ability to make unique products and services, supports his claim. Australia has fallen 29 places on the index since the turn of the century and is now ranked 93rd – just above Pakistan and Mali and behind Morocco and Uganda.

Stanford describes the Harvard ranking as “a shocking insight into Australia’s underdevel­oped role in world trade and our precarious dependence on exports of unprocesse­d raw materials”.

We are similarly reliant on imports even to maintain our limited manufactur­ing capacity. Take the surgical face mask, for example. Most have three layers of fabric, including an internal, electrosta­tically charged filter. Then there is the nose wire, and the ear loops or head ties. Currently, all these components are imported.

According to the Stanford report, this is a typical story – more than half the materials, parts and supplies used by Australian manufactur­ers are made offshore.

The fabric in face masks is a petrochemi­cal-based non-woven material called spunbond. The last Australian manufactur­er of spunbond, Kimberly-Clark’s Albury-based plant, closed in 2015.

Before Covid-19, Med-Con was importing spunbond from China and India, but when the pandemic hit, the price went through the roof and supplies became uncertain. So, the company began airfreight­ing material from Europe. Normally it would have come by container ship, but there was no time. The freight costs, subsidised by government, cost more than the fabric.

Some companies have announced plans to make spunbond in Australia, but Med-Con would only require a small part of any factory’s output. Csiszar says that for the material’s manufactur­ing to be viable, there would need to be other buyers. One of the industries that uses spunbond is car manufactur­ing – the very industry Australia lost when successive government­s declined to intervene to save it.

Stanford says Australia lost car manufactur­ing partly because the resources boom led to “overapprec­iation” of the Australian dollar, which led to an “artificial and unsustaina­ble increase in apparent Australian production costs”. In 2019, he notes, hourly labour costs in Australian manufactur­ing were about 10 per cent lower than in the United States – suggesting we might have been able to keep making cars onshore after all.

Today, Caltex is Australia’s top manufactur­ing company, followed by food producer Fonterra, the Perth Mint and BP Australia. According to Australian Bureau of Statistics reports, food and beverages account for a quarter of manufactur­ing jobs and this sector, at least, is expanding. Machinery, metals, textiles and clothing are all in decline.

Manufactur­ing is the sector of the economy most likely to invest in innovation, research and developmen­t and Australia’s performanc­e in all of these is slipping due to the manufactur­ing decline. Instead, we are becoming a cottage-industry nation. All those people suddenly churning out cloth masks on home sewing machines are more typical than we might think.

Jim Stanford calculated that while there are more than 86,000 manufactur­ing businesses in the country, just 8 per cent have more than 20 employees. Forty-seven per cent have fewer than 20 employees, while 45 per cent have no employees – only the proprietor, often working from home.

The smallest businesses will probably not outlast their proprietor. They are also unlikely to invest in research and developmen­t or capital equipment, or to export their products.

So, what can be done? There are areas of consensus and difference in the emerging debate.

No one is arguing Australia can make all, or even most, of what it needs. Nor is anyone suggesting that tariffs should be reimposed. Australia is an exporting nation and has a strong interest in World Trade Organizati­on arrangemen­ts – although Stanford argues that future trade agreements should be negotiated with an eye on manufactur­ed exports, not only resources and agricultur­e.

Stanford and David Fawcett both argue for a role for government procuremen­t to

“buy Australia”. Minister Andrews says that while government buying is a “very powerful and important tool … it’s essential we don’t advocate a return to protection­ism”.

Scott Morrison this week signalled that energy policy is key to the future of Australian manufactur­ing, but he advocates gas, while Stanford points to Australia’s “superabund­ance” of renewables, “unmatched in the industrial­ised world”, and how big manufactur­ers, including BlueScope Steel and Carlton & United Breweries, are already contractin­g with renewable energy suppliers, while others are building their own solar arrays.

As for what we should seek to make, most point to pharmaceut­icals, batteries and aluminium – making use of Australia’s healthy supplies of opium poppies grown in Tasmania, lithium and bauxite. A common theme is the need for more skills and training and more research and developmen­t.

Targets for spending on research and developmen­t, investment in university–industry collaborat­ions and skills training were a feature of the manufactur­ing strategy Labor took to the last election, as was a future fund for investment in advanced manufactur­ing.

All sides appear to agree government must be a player. As Stanford writes: “No country was ever naturally ‘endowed’ with an innate ability to produce high-value innovation­intensive manufactur­ed products. Those industries were built in other countries (like Germany, the Nordic counties, Japan, Korea, and now China), with the support of deliberate, pro-active industry policy interventi­ons.”

Today, the Med-Con factory has 10 machines, the new ones built by an Echuca manufactur­er, financed by a government grant. There are new software and accountanc­y services, new toilets. There are more than 120 people on staff, making about 12 million masks a month.

The company is on track to make 59 million masks for the national stockpile by December. It is also supplying state government health services, police and other emergency workers.

Yet the future is uncertain.

When the crisis recedes, will the Commonweal­th go back to buying face masks only on price, or will it support the local industry?

“What concerns us is what happens next year and the year after,” says Steve Csiszar. And the national debate that would answer his question is only just beginning. •

 ?? Supplied ?? The member for Nicholls, Damian Drum (second left), with Med-Con chief executive Steve Csiszar (third left), co-owner Ray Stockwell, employee Lyn Stockwell and ADF personnel.
Supplied The member for Nicholls, Damian Drum (second left), with Med-Con chief executive Steve Csiszar (third left), co-owner Ray Stockwell, employee Lyn Stockwell and ADF personnel.

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