The Weekly Advertiser Horsham

World’s first machine learning hearing aid has arrived

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Set to become a new benchmark in hearing aid technology, the Evoketm is the world’s first machine learning hearing aid, offering a clearer and more personal experience than ever before.

The biggest challenge for the modern-day audiologis­t is that real-life hearing is personal and happens out in the real world right here, right now – not in a lab or clinic examinatio­n room.

WIDEX EVOKETM is the first hearing aid to give users the ability to employ real-time machine learning, featuring intuitive new controls that quickly and surely guide users to their desired hearing experience. With WIDEX EVOKETM, users do not have to remember issues with specific listening situations to explain to their audiologis­t when getting their hearing aid adjusted later.

New Soundsense Learn Technology means users just tell WIDEX EVOKETM what sounds they prefer by choosing between sound suggestion­s provided by their smartphone Evoketm app.

The powerful WIDEX EVOKETM processor then uses this data to deliver even better real-life sound, based on the user’s personal preference­s when they need it, in real time.

What’s more, the combinatio­n of user input and machine learning enables WIDEX EVOKETM to evolve and become even smarter as time passes. And over time, all Evoketm hearing aids will be able to learn from anonymous global user input to improve the real-life sound experience even further.

WIDEX president and chief executive Jørgen Jensen said WIDEX EVOKE would forever change what people expected from hearing aids.

“I firmly believe that WIDEX EVOKETM marks the beginning of new era in hearing aid technology – a new way of thinking,” he said.

“It is the first hearing aid that is truly intelligen­t and grows smarter as you use it. EVOKE not only learns on the level of the individual device but also across the devices in the EVOKE eco-system.

“The perspectiv­es and the potential are breathtaki­ng: Just imagine an EVOKE user in Paris benefittin­g from the input of an EVOKE user in Sydney. You can say that WIDEX EVOKETM is the world’s first hearing aid that is intelligen­t today – and even smarter tomorrow.”

Hearclear Audiology is excited to be one of the first clinics to be able to offer this new technology and is looking for volunteers to participat­e in real-world at-home trials.

People can register their interest to be the first to try the revolution­ary WIDEX EVOKETM by calling Hearclear Audiology on (08) 8762 3262.

 ??  ?? Users just tell WIDEX EVOKETM what sounds they prefer by choosing between sound suggestion­s provided by their smartphone Evoketm app.
Users just tell WIDEX EVOKETM what sounds they prefer by choosing between sound suggestion­s provided by their smartphone Evoketm app.
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