Campaign to stimulate economy
A council campaign encouraging residents to support Yarriambiack businesses aims to stimulate economic recovery out of the COVID-19 pandemic.
Yarriambiack Shire Council leaders launched the organisation’s ‘I am Yarriambiack’ campaign late last month to encourage its residents to buy from businesses in the municipality.
The campaign aims to encourage residents to share photos of purchases they have made from Yarriambiack Shire businesses for the chance to win $1000.
To be in the draw for the prize, residents can take a photo of themselves with their purchase from a Yarriambiack business and share the image to Facebook or Instagram while using the hashtag #yarriambiack. Businesses can also get involved by sharing customer photos to go in the draw to win an advertising package valued at $500.
Council chief executive Jessie Holmes said the pandemic had been a challenging time for many Yarriambiack businesses.
“We are fortunate enough to have a wide range of local businesses in Yarriambiack Shire, but they need support more than ever as we move into the recovery phase of the coronavirus pandemic,” she said.
“The benefits of shopping locally are far-reaching throughout the community.
“By spending your money at local businesses, you’re supporting the employment of local people, the sponsors of your local sporting club and contributing to the prosperity of your town.
“Your purchase at a small business has a significant impact on a local business and your money stays local.”
Residents can look out for new ‘I am Yarriambiack’ stickers and posters in windows of participating businesses.
Ms Holmes encouraged businesses leaders to contact Yarriambiack Shire Council to sign up to the ‘I am Yarriambiack’ campaign.
People can call the council on 5398 0100 or email info@ yarriambiack.vic.gov.au for more information.