All hands on deck at The Lounge

VOWING to shake-up the traditional way travel is promoted and sold to consumers, Luxury Escapes’ The Lounge ( page one) has been in the pipeline for 12 months but took the e-commerce firm just six months to activate.

Last night’s event at the new store included a number of hotel, airline and other trade partners.

GM Blake Hutchison said The Lounge would not only be used as a location for existing Luxury Escapes’ members to interact face-to-face with selling agents, but also appeal to walk-by traffic who may be inspired by the environment to make an enquiry.

To appeal to Melbourne’s early starters & late finishing workers, The Lounge will be open from 8am until 7pm daily over its eight week-trial period.

In the evenings, the venue will also be used to host events for partners, with Melbourne Airport to hold a function with some of its airline partners to entertain customers of Luxury Escapes.

For a gallery of images from The Lounge, CLICK HERE. MEANWHILE, the second season of Channel Seven’s Luxury Escapes: The World’s Best Holidays, featuring co-hosts Shane Jolley and Sophie Falkiner goes to air this Sun from 5:30pm.

Some of the team from Luxury Escapes are pictured, including co-founder Adam Schwab (seated left), general manager Blake Hutchison (back left), with Sophie Falkiner (front centre) and Shane Jolley (front right).