Travel Daily

Get on board, urges Rail Plus

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RAIL Plus is urging travel agents to capitalise on strong demand for luxury rail product, with the specialist wholesaler seeing 20% growth of sales in its Great Train Journeys range this year.

The products are seen as ideal for cruise clientele because they are in many cases fully inclusive, allow passengers to unpack once, and enjoy daily excursions.

The Rail Plus range includes suppliers such as Rocky Mountainee­r, VIA Rail, Great Southern Rail, Belmond & more.

Such is the potential of the sector that Rail Plus has also launched a new specialist online training program, to assist consultant­s boost their knowledge of key regions, networks and train lines.

Agents are being incentivis­ed to participat­e, with the top graduate from the inaugural program to receive a $500 gift card, with other prizes on offer for second and third placegette­rs.

In addition the top achiever for each of the eight modules in the program will win a Kobo e-reader.

Rail Plus commercial director, Ingrid Kocijan, said agents were keen to learn more about premium rail touring “because they recognise the important commercial opportunit­y these products present”.

Key rail supplier and destinatio­n partners have been participat­ing in a Rail Plus roadshow this week, with hundreds of agents taking part in events in Auckland, Brisbane, Sydney & Melbourne.

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