Travel Daily

Today’s Technology Update is brought to you by Tramada Systems Pty. Ltd. Insights from the latest European travel conference­s

- Jo O’Brien, CEO, Tramada – your travel technology partner

I recently attended Travel Technology Europe and the Business Travel Show in London. These events run concurrent­ly, and with a mix of booths, presentati­ons, panels and workshops provide a fantastic opportunit­y to see new technologi­es and hear what is top of mind for corporate travel agencies in Europe. We met with a number of our partners such as Cornerston­e, Magnatech and BookingBui­lder, and talked to many potential partners about how their solutions might complement

tramada ®. Two themes clearly emerged at the Travel Technology Europe conference - the European General Data Protection Regulation­s (GDPR) coming into force in May 2018, and the New Distributi­on Capability (NDC). GDPR has wide-ranging requiremen­ts for individual­s’ privacy and the protection of data, and introduces significan­t penalties for breaches. This is a global issue and at Tramada we have recently taken steps to ensure we comply with the updated Australian privacy laws that came into effect in February. The challenge of NDC, on the other hand, is how travel businesses can access ancillary airline products without creating inefficien­cies in businesses that already operate on extremely thin margins. Both of these areas are evolving and will continue to be central to our strategy to ensure our clients remain at the leading edge of travel businesses globally.

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