Azamara pursues Australia

AZAMARA Club Cruises has revealed that its newest luxury ship Azamara Pursuit will make its way to Australia in 2021.

The announcement was made by the cruise line’s Chief Operating Officer Carol Cabezas y’day as part of a week-long visit.

“We love coming here and we love all of our Australian guests who enjoy our ships so we will continue to send them here,” Cabezas said.

“We know that our guests tend to build strong relationships with our crew and so by bringing Pursuit here, Australians now get the opportunity to have a completely new experience.”

When she arrives in 2021, Pursuit will be the third vessel in Azamara’s three-ship fleet to visit Australia, with Journey and Quest already enjoying successful seasons locally.

The decision to bring Pursuit to Aussie shores follows a strong period of growth in Australia for the luxury cruise brand.

“Australia is currently our third largest sourcing market behind the United States and the United Kingdom,” Cabezas said.

“Australia has doubled its share over the last four years so that’s why we decided to deliver Pursuit because we know our product really resonates here.”

Azamara also announced that it will be opening its 2021 winter collection on 07 Nov, with Japan itineraries revealed to be a big returning destination.

“It has been so popular in our 2019 deployment that we had to bring it back,” Cabezas said.

More details regarding Pursuit’s Australia program will be revealed over the coming weeks.