Future is bright for Silversea

SILVERSEA Cruises’ 25-year anniversary events are in full swing, with the Australian team currently travelling around the country to celebrate the milestone with its past pax.

The cruise line entered the market with Silver Cloud in 1994, and today has five new vessels on order, which will bring the total number of ships in the fleet to 13.

“The future is really bright, with a lot of money going into investing in new and existing product,” said Silversea MD Australia & NZ, Adam Armstrong.

The ultra-luxury cruise company will re-launch three vessels into the market in 2020.

Silver Origin, the cruise line’s first expedition ship to be built from scratch, will set sail next Jul.

On 06 Aug, Silver Muse’s sistership, Silver Moon will launch with a number of enhancements including changes to its onboard Japanese restaurant Kaiseki and French restaurant La Dame.

A new dining concept known as S.A.L.T. (Sea and Land Taste) Kitchen will be introduced, where guests will be served local cuisine onboard based on the destination they are visiting.

The new S.A.L.T. Bar and Lab will provide guests with the opportunity to learn about these local ingredients through shore excursions, workshops, tastings and demonstrations.

Silver Wind will also re-enter the market next year after its second extensive refurbishment as an ice-class classification ship that will service the polar region.

“There’s a lot more developments to come…we’re just getting started,” said Armstrong.

Despite all the changes the company has gone through over 25 years, Armstrong reassured “The DNA of Silversea remained constant throughout, and that is small ships, all inclusive, all suites, all with butler service, fine food, fine wines, and a staff to guest ration of almost one-to-one”.

The national roadshow celebrations to thank Silversea’s Venetian Society members for their ongoing support continues with visits to Canberra this week, followed by New Zealand next week, followed by Tasmania.

Pictured at Aria restaurant in Sydney this week are Adam Armstrong and Director of Marketing, Leanne Fonagy.