AABH pivots to domestic
AUSTRALIA and Beyond Holidays (AABH), the inbound operator led by former Qantas Holidays chief Simon Bernardi, has launched a new range of “handmade domestic journeys” which are available to Australian travel agents for the first time.
AABH is a well established operator which in pre-COVID times handled significant volumes of inbound groups, with Bernardi now opening up the product range as a wholesale option.
“We will hand make an unforgettable Australian adventure for your clients one by one to ensure they receive a unique experience from our intimate knowledge of Australia and New Zealand,” Bernardi said.
“Our Hand Made Holidays are designed to work to a budget... to provide a unique experience where the land components are packaged up including activities, car hire, transfers and set and optional experiences.”
While the company generally only offers land product, commercial air can be added if required, along with private jet and helicopter transfers.
Several trips are already featured on the AABH website.
“Selling Australia has got some really good opportunities in this new environment.
“There are a lot people that want to get away that usually would go overseas and want to tick some things off their bucket list...now they have the opportunity to tick those things off their bucket list in Australia.”
Bernardi said there’s a great opportunity for agents to cash in on the domestic and potential trans-Tasman travel bubble.
“We can provide excellent commissions and rates,” he said, with AABH having a deep knowledge of Australian product and direct relationships with many hotels, touring companies and other experience suppliers.
With some agents not having concentrated on selling Australia for many years, AABH is able to provide assistance to what is available that can add value.
“Packaging works all for us in international markets and I’m sure will do here too,” he said.
The company also offers an online booking tool for FIT clients including hotels, touring, transfers and excursions.
A video showcasing the range is at traveldaily.com.au/videos, and for more info see aabh.com.au.