Okinawa agent support

OKINAWA is set to ramp up its support of the trade today, with the roll out of a new online learning platform, marketing and incentive campaign.

The first two of five modules are now available, providing a general introduction to the destination, an exploration of the islands that comprise the region, along with details of prizes on offer.

Located to the south of the Japanese mainland, Okinawa has welcomed more than 38,000 Australian travellers since 2018, and is gearing up to grow that number even more, according to Okinawa Tourism Account Manager Antonio Khattar.

“The islands are one of Japan’s best kept secrets and a destination with true appeal to the Australian market given our love of Japan and beaches.

“Okinawa offers a unique blend of Japanese and Ryukyu culture, with many of the centuriesold Ryukyu traditions and festivals available for travellers to experience throughout the year and we look forward to welcoming Australians back to a very unique Japanese experience once the borders re-open,” Khattar added.

Over the coming weeks, three additional modules will be rolled out spanning Okinawa gastronomy and culture, activities for travellers and festivals that are unique to the region.

For agents that register and complete all five modules, a top prize is on offer, a trip for two with five nights accommodation, breakfast and airport transfers.

Consolation prizes include bottles of Awamori, a distilled alcohol unique to the region.

The training platform is built via the Travel Daily Training Academy and can be viewed online HERE.