Jayride plots Euro growth

ASX-LISTED airport transfer tech firm Jayride today announced the launch of a new Europe Growth Hub, with MD Rod Bishop saying the continent has become the firm’s largest and fastest growing market.

The initiative is being led by London-based Darren Carbine, appointed to the newly created role of Chief Growth Operator.

Carbine has held various senior roles in the technology space including at Travelocity and Lastminute.com, but is also well known to the Australian industry as Sales, Product and E-Commerce Director and then MD of the now defunct Best Flights when it was part of Helloworld’s predecessor Stella Travel Services in the 2000s.

He was also Group Operations & Technology Director of STA Travel, and most recently Chief Travel Officer of UK-based small group adventure specialist Culture Trip.

Bishop said Carbine brings “a wealth of knowledge and track record in sales, marketing, operations and trading in high growth travel companies”.

The new Europe Growth Hub will “enhance multiple capabilities in Jayride’s go-to-market strategy” with sales & marketing to capture European market share as well as enabling follow-the-sun 24/7 operations, he promised.

It will be home to new teams including in revenue optimisation and retention, set the stage for future localisation and multilingual capability, and “allow Jayride to further tap into a global best-in-class talent pool,” he said.

“This is a pivotal moment for Jayride...the hub will give us a stronger local presence, access to new partners and talent, and allow us to create a centre of excellence to improve European localisation and accelerate expansion in the region.”