EYES DON’T LIE
It sounds dramatic, but the skin around the eyes ages faster than other areas of the face. Stay bright-eyed with the Olay Eyes range.
When it comes to the signs of ageing, the eyes are a giveaway. The delicate skin around your peepers acts as a lie detector when it comes to bad behaviour (too much wine, too little water), and also gives away one other piece of vital information: your age.
While crow’s-feet are testament to the thousands of belly laughs, smiles and sunny summer days that came before them, looking fresh-faced is a priority for most women, regardless of how many candles she blows out on her birthday cake.
As your body doesn’t produce in the eye area the same amount of oil that helps the rest of your face stay wrinkle-free for longer, it’s important to start a skincare routine that focuses on eyes in your 20s.
Olay has launched Olay Eyes, a three-product collection designed especially for the sensitive skin around the eyes. Olay Eyes Pro-Retinol Eye Treatment contains vitamins B3, Pro-B5 and E, and Pro-Retinol to reduce the appearance of eye wrinkles in four weeks. To help alleviate dark circles, Olay Eyes Illuminating Eye Cream features light-reflecting pigments, amino peptides and N-acetyl glucosamine. Olay Eyes Ultimate Eye Cream is formulated with vitamin B3, amino peptides and colour-correcting technology that blends with your skin tone to reduce puffiness, lines and dark circles.
The launch of Olay Eyes offers a complete daily regimen for targeting eye-area concerns – and as we know, you won’t be able to hide it if you don’t start treating your eyes right, stat. Olay Eyes products are available at Priceline and other leading retailers.