On a AR Ride to seemore

ArabAd - - CYBER -

seemore – an aug­mented re­al­ity car app by Volk­swa­gen has been re­vealed at the Dubai In­ter­na­tional Mo­tor Show. The app, util­is­ing in­tu­itive tech­nol­ogy, is ca­pa­ble of ‘recog­nis­ing’ Volk­swa­gen mod­els and pro­vide users with in­ter­ac­tive dig­i­tal con­tent us­ing aug­mented and vir­tual re­al­ity. Us­ing a smart­phone cam­era, the app can scan im­ages from medi­ums in­clud­ing cat­a­logues, bill­boards and real-life Volk­swa­gen cars on the street or in a show­room. The app’s in-built sound recog­ni­tion func­tion­al­ity can also recog­nise sounds on the ra­dio, tele­vi­sion ad­ver­tise­ments and pro­vide the user with ad­di­tional in­for­ma­tion and 3D im­ages to ex­plore a Volk­swa­gen model. Users of the app are able to change and ex­plore a car’s ex­te­rior – in­clud­ing its colours and wheels – and sur­vey the in­te­rior fea­tures of the model with a 360 view, al­low­ing them to gather more in­for­ma­tion in­stantly and in­ter­ac­tively.

Newspapers in English

Newspapers from Bahrain

© PressReader. All rights reserved.