Dis­rup­tive op­por­tu­ni­ties

ArabAd - - FORECAST -

“2017 will be the year of dis­rup­tion. Ev­ery in­dus­try will be af­fected by some kind of dis­con­ti­nu­ity or dis­rup­tion – whether it’s the in­va­sion of new busi­ness mod­els or the ar­rival of rad­i­cal new tech­nolo­gies. To face the chal­lenge head-on, peo­ple need to ask: “How can we re­spond to these dis­rup­tions and in­tro­duce rad­i­cal change in our or­gan­i­sa­tions?” Some will suc­ceed and some will fail. The com­pa­nies with a higher prob­a­bil­ity of suc­cess are the ones that see dis­rup­tion as an op­por­tu­nity to ex­ploit and cre­ate a bias for ac­tion in their or­gan­i­sa­tions by in­still­ing a pos­i­tive sense of ur­gency. They will de­velop their re­sponse strat­egy by for­get­ting their ex­ist­ing busi­ness and think­ing like an en­tre­pre­neur – ap­proach­ing the task with an of­fen­sive, not de­fen­sive, mind­set. As they look for in­no­va­tive ways to ex­ploit the dis­rup­tion they will get ev­ery em­ployee to con­trib­ute to the fight by pro­vid­ing a sup­port­ive and nur­tur­ing en­vi­ron­ment. It is a tall or­der and this is what will make 2017 an ex­cit­ing year to watch!” – Costas Markides, Pro­fes­sor of Strat­egy and En­trepreneur­ship and Ex­ec­u­tive Ed­u­ca­tion Fac­ulty Di­rec­tor

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