Brands Telling Powerful Stories
While we were exploring latest work from around the region, we stumbled across two examples of brands that win big with their inspirational-marketing campaigns. As today’s market place has taught us all, brands must be fully engaged and actively involved in allowing their brands to grow into relevant destinations for consumers looking to solve particular needs-these are the brands that will win market share and continue to grow. After all, there’s something very attractive and contagious about brands that feel totally energized, passionate, idiosyncratic and that reflect the brand’s personality.