VENI, VIDI, VICKY
“Veni, Vidi, Vici” is a Latin phrase most of you have read or heard in literature, history, music, film or even some have it as a tattoo. It means “I came, I saw, I conquered.” It is attributed to Julius Caesar who sent it as a letter to the Romans for his victory in the battle of Zela and conquered all the lands.
The phrase is used to refer to a swift, conclusive victory.
According to the brief, we had to read analyze and present a visual concept that translates a personal message relative to an important issue. The presentation was a free format.
I decided to highlight cases of injustice where the victim becomes the accused, where innocent souls are perceived as guilty…
I create a character named “Vicky”. Vicky was sexually abused and raped.
My project is based on “body conquering” so I took the five senses that are the most damaged in Vicky’s case.
The campaign is based on the letter V that refers to: Veni, Vidi, Vici Vici, victim, vicky, vagina and is also the number five in Roman numerals.
Veni, Vidi, Vicky is the name of the project.
Based on that I crated an interactive book written by Vicky herself using materials to illustrate the five senses in the rape scene.
An experimental short movie was produced and got divided into three chapters: I CAME, I SAW, I CONQUERED.
A sculpture (Real scale) of Vicky’s body after the rape scene was put up.
Also, Bloody Marry shots (made of grape fruits) were served to the jury to represent the blood on her body.
ELIE ABOU NADER BA GRAPHIC DESIGN - USEK