RAGE ROOM LEBANON
The objective was to Introduce Rage Room as a new stress relieving industry in the Lebanese market and promote the new service. Phase two: launch a campaign that tackles random emotions caused by stress of the daily life. Create an event that gathers all interested target demographics to clarify the role of Rage Room and the idea behind it. Create a new selling line and translate it through different advertising vehicles to reach the audience.
BA ADVERTISING & MARKETING - AUST SAMER CHAMAA