> The Emirates Intellectual Property Association (EIPA),
an organisation dedicated to spreading public awareness of intellectual property rights in the UAE, has appointed marketing and public relations company, Communigate Middle East, to handle its public relations (PR) strategy and media activities. Communigate Middle East will manage EIPA’S regional and international media campaigns, awareness-raising initiatives, and other PR activities. It will also shed light on the association’s continuous efforts to protect intellectual property and its partnership with government agencies, civil society organisations, and other relevant institutions.