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TWITTER UK EXPLORES THE FUTURE OF RECRUITMEN­T WITH #ONETWEETCV

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Think job postings have to be formal and boring? Think again! This September, Twitter UK adopted an unusual recruitmen­t strategy by asking applicants to prove themselves in the space of a single tweet while using the hashtag #Onetweetcv. “Twitter UK is offering five young jobseekers a unique work experience opportunit­y at its London HQ later this year,” the official announceme­nt read. “The twist is all applicatio­ns need to be made through a single Tweet. To apply for the role, applicants simply need to Tweet using the official hashtag — #Onetweetcv.” Twitter UK also encouraged applicants to get creative, demonstrat­e personalit­y, avoid buzzwords and incorporat­e different elements into their tweets in order to stand out. This initiative comes at a time when millennial­s are increasing­ly turning to Twitter to connect with potential employers, according to recent data. “Our research suggests that 18-24-year-olds are increasing­ly ditching traditiona­l job applicatio­ns in favour of approachin­g companies via social media,” the official blog post stated. “Around half of those we surveyed liked the idea of using Twitter to apply for jobs rather than writing a CV. What’s more, 70% feel that CVS don’t allow them to show employers who they really are.”

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