Renovate or innovate for continuous success

Renovate means to make improvements on existing activities

Innovation means implementing new ideas, creating dynamic products or improving existing services. Not every new thing is an innovation some are more renovation than an innovation.

With the intense competition, hotels, restaurants and similar establishments have to be faced to reinvent themselves because hotel, restaurants owners and managers can no longer be mere innkeepers only, they must rethink how space and time are used. The time has come to export or expand as a franchisor or as a franchisee.

In many areas new concepts and new niches are just waiting to emerge, socialization and artificial intelligence are the two legs on which new concept must be based treating interaction between empathy and the efficiency brought by artificial intelligence will allow us to better respond to customer’s desire and expectations.

In order to succeed in this endeavor it will not be only necessary to recycle old recipes but to find for all products: The new key factors that will make the difference for each customer profile (desire).

The use of an idea or creativity to improve the products, process, procedures that increase the significance, usefulness and performance of the products and services in a changing environment and continuous renewal and adaption request to stay in business

Locally, regionally and internationally, renovation, innovation and technology are necessary in all hospitality existing activities. My hope is that owners and managers will consider its necessity for the future continuous success of our hospitality industry.

Locally, regionally and internationally, renovation and innovation are necessary in all hospitality