ESSAM BEHERY

CEO of Sky Hospitality

What can you tell us about your beginnings and the journey to where you are today?

I come from a corporate, multi-national business background. After 15 years, I transitioned to FMCG operations for a large industrial group. Now what we’re here to build is a very strong FMB and Agrifood sector within the group. We are also looking forward to importing high-end end products for the market.

What can you tell us about Sky Investments and Sky Hospitality?

Sky Hospitality is a new member of the Sky Investment Group, owner of Park St. business mall. Sky Hospitality is an idea that was created to establish a large F&B sector within the group.

Where do you see Sky Hospitality in three years' time?

Through cooperation with SP Holding in Lebanon, which owns 18 different brands, Sky Hospitality has identified five restaurants with diverse cuisines for launch across Egypt.

What are the concepts you are launching soon?

We have Ni, which offers Italian and Japanese fusion cuisine, while Le Flandrin is from Paris, serving French cuisine and all-day dining meals, patisserie, bakery products, chocolate and macarons. Mounai is Mediterranean cuisine, focusing on seafood in a Lebanese style. Cocteau, meanwhile, is a lounge that serves all-day meals and also has a nice bar.

What is your long-term strategic vision for the company?

The strategic vision is to roll out approximately 20 different concepts in the next three years, and support this with a huge operational central kitchen.

How do you foresee the expansion plan?

We are moving to the east side of Cairo for the moment, with three openings in the coming months for Ni, Mounai and Le Flandrin. We are also looking at the north coast in summer and other possibilities.