THE KENO GENTLEMAN
Junior Aabobe emerges the best suited guy in a Keno Suits contest
In a dazzling culmination at the Grand Aria hotel, the search for the next male ambassador for the renowned clothing brand, Keno Suits, reached its zenith. Among the ten hopeful contenders, Junior Aabobe emerged as the embodiment of the brand’s ethos and the torchbearer for its values.
Aabobe, a fervent believer in using influence for the greater good, envisions his role as a brand ambassador extending beyond mere fashion. To him, clothing transcends style; it is a conduit for building confidence and self- assuredness. In his words: “My experience has shown me that clothing isn’t just about style; it also brings about confidence and selfassuredness.” As the newly crowned face of Keno, Aabobe is committed to leveraging his position to promote positivity within the larger Botswana community. His focus encompasses fostering self- confidence through fashion, mentoring aspiring individuals on a similar life path, and advocating for the positive use of social media in maintaining mental health.
Aabobe draws on his background in health to contribute to the holistic conversation around men’s health, seeing a direct correlation between fashion and mental well- being. For him, the age- old saying, “When you look good, you feel good,” encapsulates the profound connection between personal style and mental health. Confident in his unique blend of experiences and expertise, Aabobe believes he is the perfect fit for the face of Keno. Internationally recognized as a model, he is poised to drive sales and contribute significantly to the brand’s success.
Upon winning the coveted title, Aabobe expressed gratitude, attributing his success to a combination of hard work and a hopeful spirit. He sees his journey as a testament to the powerful results that manifest when dedication is coupled with optimism.
Acknowledging his support system and Keno Suits for providing him the platform to live out his dream, Aabobe was showered with accolades, including a P12,000 Choppies grocery voucher, a toolbox from Builders Mart, a 12- month grooming session by Metro Men, a P10,000 Keno Suit, and a wardrobe makeover valued at P24,000. Co- founder of Keno Suits, Thobo Kerekang, extended congratulations to Aabobe and applauded all participants. Looking ahead to the brand’s 10th anniversary next year, Kerekang reflected on the magical journey of Keno Suits, rooted in a passion for looking good. Beyond clothing, the brand has expanded into Keno Scents, Keno Corporate, and Keno Active Wear, with plans to engage with the community. As the brand continues to evolve, Aabobe stands as a symbol of confidence, style, and the harmonious blend of fashion.