China’s WeChat crosses 1 billion account mark
CHINA’S ubiquitousWeChat social media platform has crossed the 1 billion accounts mark as its messaging, game and shopping services attract more and more users.
The s y mboli c t hre s hol d was announced by Pony Ma, the chief executive of its parent company Tencent, on the sidelines of China’s parliamentary session on Monday.
The all-in-one app, known as Weixin in China, is a daily necessity for most Chinese, bringing together messaging, social media, mobile payment, games, news and other services.
Half of WeChat users spend more than 90 minutes a day on the app.
In its last company results in September, Tencent had reported that WeChat users had opened 980 million accounts, a 16 percent increase from the previous year.
“WeChat’s worldwide monthly active users have surpassed the critical one billion mark,” said Ma, who is a delegate at the two-week session of the Communist Partycontrolled National People’s Congress.
“In the future we hope to use techno- logical innovation to push forward the next developmental step of reform and opening,” Ma said.
He was referring to China’s economic liberalisation policy that has fuelled four decades of breakneck economic growth.
Although Ma said WeChat’s monthly active users had crossed the one billion threshold, a company spokesman told AFP he was referring to its total number of accounts.
Still, the 1 billion figure indicates the huge user base which Tencent has built up both inside and outside China for the app.
It compares with 2.1 billion monthly active users on Facebook and 1.5 billion on its messaging app WhatsApp.
The popularity of WeChat – and profits from its addictive mobile games – have pushed Tencent’s earnings and share price sharply upwards.
The company surpassed Facebook in market value last year as it became the first Asian firm to break into the $500 billion league, while the 47-year-old Ma has rocketed to near the apex of China’s rich list.
He is the wealthiest delegate to the parliamentary session, according to Shanghai-based luxury magazine publisher Hurun Report, which estimated his fortune at $47 billion.
Most WeChat users are based in mainland China, though Tencent is trying to gain customers in other countries, especially among the Chinese diaspora.