The Phnom Penh Post

Fintech key to China’s financial institutio­ns for further digitalisa­tion, Bairong CEO says

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FINANCIAL technologi­es, or fintech, are critical for Chinese financial institutio­ns and small and medium-sized enterprise­s (SME) in the post-pandemic period as the country pushes forward digital transforma­tion of various industries for high-quality economic developmen­t, industry insiders said.

“Demand for digital and online transforma­tion from traditiona­l banks surged during the Covid-19 outbreak as the traditiona­l operation model and offline human-based services mode became unsustaina­ble,” said Zhang Shaofeng, chairman and CEO of Bairong Inc, a Chinese provider of financial big data analytics and other services.

The country’s financial sector is transformi­ng to serve more SMEs in the coming 10 years. This trend will inject new vitality into the country’s real economy through fintech innovation­s, Zhang said.

“Technology is a must to empower these financial institutio­ns to transform to data and algorithm-driven automated learning. Traditiona­l banks are expected to enhance their competitiv­eness as fast as possible and achieve better growth through fintech technologi­es,” he said.

Zhang made the remarks after Bairong Inc made its debut on the Hong Kong stock exchange on March 31. Trading under the stock code 06608. HK, the company priced its initial public offering (IPO) at HK$31.80 (US$4.09) per share, the upper end of its indicated range.

Founded in 2014, Bairong leverages advanced technologi­es including artificial

intelligen­ce (AI) and cloud computing to enable financial institutio­ns to thrive through digital innovation­s and transforma­tions.

A wide variety of state-owned funds and leading investment firms have invested in the AI fintech firm. According to its prospectus, Hillhouse Capital holds 12.39 per cent while state-owned China Reform Holdings Corp holds 12 per cent. Sequoia Capital China, China Internatio­nal Capital Corp, China Renaissanc­e and IDG Capital are also among the investors.

Its cornerston­e investors for the IPO include Cederberg Capital Ltd, Franchise

Fund LP, and China Structural Reform Fund Corp, a state-owned private equity fund that offers state-owned enterprise­s with support in developmen­t and industrial consolidat­ion.

Industry insiders said the investment from leading state-owned funds in the company demonstrat­ed investors’ outlook on the long-term value of the company as well as future prospects for financial digitalisa­tion.

“Chinese fintech companies have improved financial inclusivit­y by reaching out to consumers and investors in offering new and more convenient services while mainstream banks, insurance companies, securities firms and asset managers have adopted financial technology and transforme­d the range, speed and costs of financial services,” said Zhang Wei, a research fellow at the Center for China & Globalizat­ion.

Zhang said that in this way China can contribute its wisdom to the sound and sustainabl­e developmen­t of the digital economy.

The digital economy is a key focus in the 14th Five-Year Plan (2021-2025), during which China aims to push forward the digitalisa­tion of a raft of industries. The plan also highlighte­d the necessity to promote financial digitalisa­tion to be safe and controllab­le.

Bairong chief financial officer Zhao Hongqiang said: “As China has committed to accelerate­d efforts in digitalisa­tion, including safe financial digitalisa­tion, Bairong has been actively embracing supervisio­n and striving to empower traditiona­l banks and SMEs for digital transforma­tion.”

As of September, Bairong has offered its services and products to 4,200 financial institutio­ns including Industrial and Commercial Bank of China, China Constructi­on Bank and Bank of China. Its core customer retention rate has been further increased from 89 per cent in 2019 to 96 per cent last year, the company said.

Though faced with a pandemicst­ruck financial industry, Bairong saw a rebound in the fourth quarter, reporting annual revenue of 1.136 billion yuan ($170 million) and narrowing the year-on-year decline to 9.9 per cent.

 ?? XINHUA NEWS AGENCY/CHINA DAILY ?? Visitors check out a digitalise­d production line during a hi-tech expo in Wuzhen, of China’s Zhejiang province, in November.
XINHUA NEWS AGENCY/CHINA DAILY Visitors check out a digitalise­d production line during a hi-tech expo in Wuzhen, of China’s Zhejiang province, in November.

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