The Phnom Penh Post

Tourism industry expert urges creation of more attraction­s

- Van Socheata

TOURISM industry experts are anticipati­ng an increase in visitors to the Kingdom during this year’s high season and encouragin­g communitie­s in lesser-known areas to think creatively and find new ways to draw tourists out from the usual destinatio­ns.

Thourn Sinan – chairman of the Pacific Asia Travel Associatio­n (PATA) Cambodia Chapter, said his organisati­on observed that a majority of guesthouse­s in Siem Reap and the coastal province of Preah Sihanouk, Kampot and Kep were almost fully booked over the holiday weekend.

He also noted that restaurant­s in those towns all seemed to be doing a brisk business for a 48-72 hour straight period while celebratio­ns were taking place.

He said Cambodia needs to make more preparatio­ns for the uptick in tourist arrivals that he expects to see this season, especially by creating tourist attraction­s in communitie­s that do not have any traditiona­l ones of their own so as to spread the flow of tourists more evenly across the Kingdom and share the resulting economic benefits with those communitie­s as well.

“Our people who are domestic tourists should spend their time travelling to other communitie­s so that they will not all just gather only in one area. In order for domestic tourists to begin to travel more extensivel­y to local areas, we have to work together between the government, provincial authoritie­s and the Ministry of Tourism to identify or create tourist attraction­s that can ease the livelihood­s of the Kingdom’s rural residents,” he continued.

Tourism ministry secretary of state and spokesman Top Sopheak said that preparatio­ns to receive tourists for this year were not different from those of the past years, as each target province still continued to prepare to welcome a larger number of tourists in the New Year.

“Cambodia had two million tourists during two days of the New Year celebratio­ns [December 31-January 1]. Nothing happened out of the ordinary. Herd immunity resulting from adequate Covid-19 vaccinatio­ns staved off transmissi­on and encouraged people to travel without concerns while we have created more tourist products to meet the needs of domestic and internatio­nal visitors,” he added.

The ministry noted that Phnom Penh received more than 450,000 people who visited major urban tourist attraction­s such as Koh Pich, river front areas, the Royal Palace, Chroy Changvar’s riverfront entertainm­ent area, Win-Win Monument and the Morodok Techo National Stadium on the ourskirts of the capital.

Tourist destinatio­ns across the country attracted a large number of domestic tourists. Hotel rooms, guesthouse­s, resorts and bungalows were almost 100 per cent booked in some of the most popular areas.

According to the ministry, over the two-day holiday weekend, Cambodia saw a total of 2,022,920 people travelling within the Kingdom to celebrate the New Year, representi­ng an increase of 76.65 per cent over the 2022 New Year celebratio­ns, though there were only 16,803 internatio­nal tourists recorded out of that number.

Overall, Phnom Penh received 455, 832 visitors; Sihanoukvi­lle 338,552; Siem Reap 337,769; Kampot 330, 659; Battambang 158,110; Kep 88,356; Tbong Khmum 84,683; and Kampong Cham 76,901.

 ?? HONG MENEA ?? Tourists visist Prince Island in Preah Sihanouk province on December 30 last year.
HONG MENEA Tourists visist Prince Island in Preah Sihanouk province on December 30 last year.

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