ROGERS THAT!
How a well-beloved children’s TV host became a timeless well of parenting wisdom
He is best known for what he meant to children. That was, after all, what Fred Rogers’ life and career were all about — every song he sang, every puppet he voiced, every considered word he spoke on his beloved television program, Mister Rogers’ Neighborhood. Rogers was for kids.
But he was for parents, too.
For the adults who sat beside their little ones and watched the soft-spoken man in his handmade cardigan sweater model what communication with children should look like. For the grown-ups who turned to his words time and again for advice about how to help their children through difficult times in their lives, or in the society around them.
Which might explain why Rogers has been having a moment recently — or, maybe, why his moment never really ended.
Mister Rogers’ Neighborhood emerged in 1968 as a subtly radical and resonant new force in children’s television programming, and its influence has carried through to the present day. Legions of adults greeted the trailer for the forthcoming biopic A Beautiful Day in the Neighborhood — starring Tom Hanks as Rogers — by flooding the internet with sobbing-face emojis.
The tear ducts of Rogers’s fans had scarcely recovered from the release of Won’t You Be My Neighbor?, which raked in more than $22 million at the domestic box office and became the top-grossing biographical documentary in American history.
Rogers has endured as a timeless oracle against a backdrop of ever-shifting parenting philosophies and cultural trends, in an age when prevailing advice and expert recommendations are so frequently revised or revoked. Though he offered specific suggestions in numerous books for parents — about how to support kids through first haircuts and divorce — the root of his wisdom was far more eternal, less about rigid rules to follow and more about what it really means to nurture young life in a complicated world.
“If the day ever came when we were able to accept ourselves and our children exactly as we and they are, then I believe we would have come very close to an ultimate understanding of what ‘good’ parenting means,” he wrote in his book, Mister Rogers Talks With Parents.
His inclusive, accepting approach elicited “utter and complete trust,” said Nicole Cliffe, a writer, mother of three and a parenting advice guru for Slate.
“He didn’t tell you how to parent,” she said.
“He just treated children as worthy of your full attention. Which is very hard to provide, today more than ever. I’m terrible at it. Mister Rogers is constantly reminding me to put down my phone and look at them and hear the entirety of what they have to say to me.”
Each episode of Mister Rogers’ Neighborhood offered parents a template: Here was a person who exuded patience, who was thoughtful about the words he chose, the tone of his voice, the way a child’s imagination might interpret what was happening around them.
“I think he was superb at telling parents that things that seem small to them, like moving houses — where you, the parent, are tremendously busy and flustered with the process — are actually cataclysmic for kids if not treated as the big deal they are,” Cliffe wrote. “He was the get-down-onthe-floor-and-relate guy.”
Matthew Cordell, a Caldecott Medal-winning children’s book author and illustrator, remembers being mesmerized by Mister Rogers’ Neighborhood as a young child. Ten years ago, he found himself transfixed by the show once again as he cared for his newborn daughter. “It just hit me in a whole different way,” Cordell said.
“I was really blown away by how calming it was, how sincere he was, and how quiet, in a world where everything is so loud and fast.”
Cordell was inspired to learn more about Fred Rogers, and he eventually decided to write and illustrate a book about his life. Hello, Neighbor! will be published next May.
“He raises a lot of questions and situations that are uncomfortable for families — sadness, loss, things that are not always so easy to talk to our children about,” Cordell said.
There was a purity to Rogers’s message, a sense of gentle comfort that might explain why the recent revival of his legacy has been met with such enthusiasm, said Roberta Schomburg, interim executive director of the Fred Rogers Center for Early Learning and Children’s Media.
“I think because of the time in which we live, where so many more images are available to children — when you think about what’s available on most people’s television, what’s available on various devices — I think children and adults are just bombarded with a lot of negativity right now,” she said.
Rogers’s show premièred in a notably dark and violent year in American history, and in the aftermath of the assassinations of Martin Luther King Jr. and Robert Kennedy, he recorded a special program for parents.
“The best thing in the world is for your children to be included in your family ways of coping with the problems that present themselves any time, but particularly now, in this very difficult time in our nation,” he said. He offered a few suggestions: Some families might participate in public ceremonies or vigils. Others might want to take a long walk together.
“Maybe just a strong arm around the body of a small child, as you rock,” he said.
That was the first time he filmed a message directed specifically at parents, Schomburg said.
The last time came decades later on the first anniversary of the Sept. 11 terrorist attacks.
In his final recording at the studio where he had filmed his show, Rogers addressed the adults who were once among his first young audiences, those who were now caring for children of their own.
“I’m just so proud of all of you who have grown up with us. And I know how tough it is some days to look with hope and confidence on the months and years ahead,” he said.
“But I would like to tell you what I often told you when you were much younger: I like you just the way you are.”