‘Edgy main­stream’

De­fi­ant Dar­lings out to make a state­ment with vintage-inspired cloth­ing.

Cape Breton Post - - FRONT PAGE - BY CHRIS SHAN­NON cshan­non@cb­post.com

First- time small busi­ness owner Lind­say McKin­non is plan­ning to tap into a seg­ment of ladies fash­ion that doesn’t have much of a pres­ence in Cape Bre­ton.

Vintage- inspired cloth­ing styles such as pinup, rock­a­billy and retro glam have not been avail­able lo­cally un­til now, McKin­non said in her ren­o­vated down­town Syd­ney space at 230 Char­lotte St.

“I wanted to do some­thing that rep­re­sents more of the com­mu­nity than the reg­u­lar, ev­ery­day main­stream ( fash­ion),” she said, Thurs­day.

The cloth­ing and ac­ces­sories in De­fi­ant Dar­lings grav­i­tate to­ward women in their 20s and 30s who are look­ing to make an “al­ter­na­tive” fash­ion state­ment, McKin­non said.

A mem­ber of the Tar City Rollers of the Cape Bre­ton Roller Derby League, McKin­non said she plans to sell roller derby gear and retro cloth­ing that ap­peals to her team­mates. Brands will in­clude Iron Fist and Dou­ble Trou­ble.

“We do have some party dresses and stuff women would wear out to events,” McKin­non said.

“So it does re­ally range any­where from just lit­tle bit of an edgy main­stream with the pinup skirts and dressy shirts, right up to (cloth­ing) with skulls, crossbones and zom­bies. There’s some­thing for ev­ery­one in here.”

McKin­non’s dream of open­ing her own shop be­gan more than five years ago. She has re­tail ex­pe­ri­ence from work­ing at cloth­ing stores in the Mayflower Mall but she re­ally wanted to be her own boss.

The 36- year- old Glace Bay res­i­dent re­ceived ca­reer de­vel­op­ment sup­port from the Ann Terry Women’s Em­ploy­ment Pro­ject.

Last year, she also en­rolled in a pro­gram at Coastal Busi­ness, one of the 13 com­mu­nity busi­ness de­vel­op­ment cor­po­ra­tions in the province.

The fund­ing McKin­non re­ceived through Coastal Busi­ness and the money she had saved up over sev­eral years has helped her get to this point.

She said she’d like to see more women en­ter the busi­ness world.

“We live in an area where peo­ple don’t re­al­ize what their po­ten­tial is. I’d like ev­ery­one to re­al­ize you can do things on your own.

“You can start your own busi­ness, you can get a bet­ter job if you want it. All you have to do is want it and work for it.”

There will be one job open­ing at De­fi­ant Dar­lings, how­ever McKin­non isn’t sure how long it’ll be be­fore she seeks ap­pli­ca­tions.

Right now she is still work­ing on set­ting up her shop for a “soft open­ing” next week, with a grand open­ing to be held in Au­gust.

CHRIS SHAN­NON/CAPE BRE­TON POST

Lind­say McKin­non, owner of De­fi­ant Dar­lings Fash­ion and Ac­ces­sories Inc., is hop­ing for a soft open­ing of her new al­ter­na­tive ladies ap­parel store at 230 Char­lotte St. in Syd­ney next week. A grand open­ing will be planned for some­time in Au­gust. McKin­non has been work­ing at ren­o­vat­ing the space, which had been va­cant for a few years.

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