Cape Breton Post - - CANADA -

Brit­tany Wood­worth exudes pas­sion for peo­ple. A trait es­sen­tial to her line of busi­ness.

“Since I sold my first wed­ding dress, I fell in love with it,” says Brit­tany of her dress busi­ness, Time­less Mo­ments. Whether it is a bride or one of the many grad­u­ates whom she helps find that “per­fect dress” — it’s that mo­ment — the mo­ment of the match — that she en­joys the most.

“You can see when some­one comes out in a dress, es­pe­cially if it’s one they don’t ex­pect to look good and feel good in, and when they look in the mir­ror and you can tell that they’re re­ally con­fi­dent and re­ally happy about how they look — that’s just such a spe­cial mo­ment.”

Seven and a half years ago she worked at Time­less Mo­ments on the so­cial me­dia side of things with the then owner, Michelle Wil­son. The busi­ness blood had long bub­bled in her veins though, as she had par­tic­i­pated in en­tre­pre­neur and busi­ness pro­grams since high school.

One day Michelle sug­gested that if Brit­tany ever wanted to take the busi­ness over she could do it. A year and a half later Brit­tany bought the busi­ness at age 22.

“I first got in­volved with CBDC, be­cause Michelle got a loan through Coastal when she started and she had so many great things to say about them, it was nat­u­ral for me to work with them. They were noth­ing but fan­tas­tic the whole en­tire time,” says Brit­tany.

Armed with a busi­ness de­gree, Brit­tany had an un­der­stand­ing of what was needed in her busi­ness plan, but says the fi­nan­cials were a lit­tle more chal­leng­ing. She re­ally ap­pre­ci­ated the help pro­vided by Coastal Busi­ness.

“I’ve taken a num­ber of classes through a pro­gram that they of­fer which has helped with book­keep­ing, mar­ket­ing and hu­man re­sources. They just give you that sense of se­cu­rity that you don’t have to worry about any­thing be­cause they are there to help you through the whole process. You know that they have your back”, added Brit­tney

She’s tripled the store’s orig­i­nal space and em­ploys 4 peo­ple. “It’s just been a wild ride,” laughed Brit­tany.

Wood­worth says she’s lucky to own a small busi­ness in such an en­cour­ag­ing place. “We live in a great, sup­port­ive com­mu­nity here.”

She cau­tions not to be scared to ask for ad­vice, rea­son­ing it doesn’t make you look like you don’t know any­thing; it’s just learn­ing from those with more ex­pe­ri­ence.

“It’s one thing to study, an­other to put your­self in the sit­u­a­tion and ac­tu­ally do it. You need to find out what works for you. Then it’s trial and er­ror un­til you find your groove.”

Its clear Brit­tany has found her groove — help­ing oth­ers find their dresses.

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