West Block project to transform Glenora neighbourhood
Project promises ‘convenience and urban living’
West Block, a mixed-use project at the corner of Stony Plain Road and 142nd Street in Edmonton’s Glenora neighbourhood, has broken ground. Mayor Don Iveson recently issued the first site instructions to launch the first phase of construction on the project, created by InHouse by Beaverbrook.
“West Block will transform this corner of Glenora,” said Ryan Smith, principal with InHouse by Beaverbrook. “It’s a lifestyle of convenience and urban living that’s in a great location — just close enough to the city’s core but a place that still imparts that sense of community.”
The 1.4-hectare redevelopment will feature three residential mixed-use towers. Phase 1 includes 60 luxury residences in a 16-storey tower with ground-floor retail and office space, a three-storey retail and office building, and an urban plaza with coffee shops, restaurants and other amenities.
The luxury residences are designed with lifestyle in mind, boasting space to entertain, generous master bedrooms, large terraces, floor-to-ceiling windows and incredible views of Edmonton’s river valley. A south-facing urban square will integrate with a platform for Edmonton’s future west LRT line.
“Our first residential tower, the Residences of 100 West Block, is an exclusive building of only 60 units,” said Salima Kheraj, a principal with InHouse by Beaverbrook. “Since our official sales launch in February, we have sold 30 residences averaging over a million dollars. This is staggering in Edmonton given the economic climate.
“The strength of being 50 per cent sold shows that the community is embracing a new type of product, and that includes two of the four penthouses. Luxury finishings and floor-to-ceiling windows are just some of the standards in all the units.”
Since our official sales launch … we have sold 30 residences averaging over a million dollars. This is staggering in Edmonton given the economic climate.
InHouse salvaged the project after the previous owners halted construction in January 2014 due to financial constraints. The site remained in stasis until InHouse took over ownership in the spring of 2015. The site design changed from its original concept, and Edmonton city council gave InHouse the green light to proceed with the project in the spring of 2016.
“There has been division in the neighbourhood over density,” said Andrew Hildebrand, the Glenora Community League’s director at large. “InHouse’s approach towards us as a community has been professional, and we’ve been treated with neighbourly respect. We’re encouraged that something positive is finally happening.”
Residences range in size from 1,060 to 3,300 square feet. Mainfloor retail and office opportunities are also available for sale and lease. Phase 1 of West Block is expected to be complete in 2018. For more information about the West Block development, visit westblockglenora.com.
“We are excited to build our vision for West Block, which will provide an iconic project for the residents and community-atlarge to enjoy,” Beaverbrook CEO George Cantalini said. “This is a great milestone for us that permanently transforms the history of this site into something positive, and something to make everyone proud.”
The West Block mixed-use condominium project by InHouse by Beaverbrook, located at 142nd Street and Stony Plain Road, recently broke ground.