Visual communication becomes more diverse with new emoji options
Silicon Valley is notoriously lacking in diversity. But tech giants are making major progress in at least one area of inclusivity: emojis.
Apple and Google recently revealed the designs of new emojis, including depictions of a service dog, a prosthetic arm and leg, wheelchairs, hearing aids, and a person signing that they are deaf. The companies also introduced new versions of people holding hands, with Apple adding 75 new combinations based on skin tone and gender.
The new emojis are expected to arrive on iphone and Android phones later this year. They have already been approved by the non-profit Unicode Consortium, which maintains character software standards.
The greater diversity in emojis is significant because of the way the characters have replaced words in much digital communication and across language barriers. Representation by emojis validates identity, cultural experts say. Emojis are used by 92 per cent of the global population online, Unicode says.
“There are a lot of different kinds of couples out there, and our emoji should reflect that,” Google said in a blog post.
The first widely used set of emojis were created for a Japanese mobile phone operator in the late 1990s, and hundreds of emojis were incorporated into the Unicode Standard a decade later. They gained in importance about a dozen years ago with the widespread adoption of smartphones.
But Unicode and tech giants have been slow to add a more diversified collection of emojis, despite years of criticism from users. Unicode spends months evaluating new emoji proposals, which are often submitted by tech employees as well as ordinary users. In recent years, they have adopted images depicting women in professional roles such as doctors to address criticism that the symbols reinforced gender stereotypes.
Apple requested that the consortium add accessibility emojis in a 2018 proposal, arguing that “the current selection of emojis provides a wide array of representations of people, activities, and objects meaningful to the general public, but very few speak to the life experiences of those with disabilities.” In that document, Apple suggested the inclusion of many of the newly added designs.
In addition to more inclusive emojis, Apple and Google also have added new animal-themed emojis, including a sloth, skunk, flamingo and orangutan. Plus, there’s a waffle, a yo-yo and a yawning face.
Ryan Mcdearmont, an Austin-based social media manager who co-hosts a podcast on emoji esthetics, said the most controversial new addition may be a plate of falafel.
With the Apple and Google versions of the falafel emoji, Mcdearmont said, “it looks like a good emoji at a large size, but when it’s smaller it looks like spaghetti and meatballs.”
The new falafel is in good company. In previous years, users have criticized the design of Apple’s bagel and paella emoji, as well as Google’s hamburger emoji.