ELLE (Canada)

style

It’s time your phone got an app makeover.

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Hunt it down

Donde Fashion This app ditches textbased search in favour of visual icons. Say you’re looking for a dress. Pick a colour and then a neckline. Sleeves? What about the length? Donde— which means “where” in Spanish—instantly generates options that fit your search so you can hunt down that orange minidress with short sleeves and a collar or just play around with the filters until you come up with a magical combo (like a black suede cape). Craves Craves picks up where the Google search falls short. Simply upload a photo of that blush-pink moto jacket you saw on Tumblr (but can’t find anywhere) or snap a photo of your coworker’s ankle boots and the app will find matches that you can buy instantly. Repeat until all of your fashion mysteries are solved.

Join the in- crowd

The Ne t Set If your friends are late for drinks and you’re looking for something to do, launch The Net Set, Net-a-Porter’s new social app, and discover what’s trending. Perhaps it’s Frame Denim bell-bottoms or an Acne Studios LBD. You can also follow icons whose style you admire (like vintage-loving Natalie Joos or ladylike-chic Nicole Warne) and join Style Tribes (like Minimalist, Bohemian or Black Is the New Black). And when your tardy pals show up, tell them you were just out shopping with Poppy Delevingne. Pout If you snap OOTDs in the elevator mirror or make beauty videos in your bedroom, you can share them with this fashion and beauty community directly from Instagram and YouTube. You can also post “pouts”—which can be anything from a selfie to your latest purchase—and follow other users. Actual pouting is optional.

Swipe & swoon

Villoid Writer, designer and all-around cool girl Alexa Chung has entered the app game. Her Instagram-meets-Pinterest creation is an inspiratio­n machine. Play virtual dress-up by creating style mood boards, stay up to date on new arrivals by following brands like The Row and Erdem and shop everything on the app. Blynk St yle Blynk’s premise may sound familiar: Swipe right to like and left to dislike. But the latest app to use a Tinder-like interface trades in profile pix for street-style shots. With every right swipe, Blynk’s algorithm learns your tastes and suggests shoppable outfits, which you can dislike to further refine the algorithm. Imagine if Tinder were this intuitive!

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