From our President & CEO

Dear Friends,

A good many people in Ontario maintain that summer begins on the Victoria Day weekend, and they celebrate the holiday accordingly. For others, the season starts right now—with the appearance of Food & Drink’s Early Summer issue, packed with warm-weather entertaining and gifting ideas, in good time for Mother’s Day and the many long weekends that lie ahead.

The LCBO is appreciative to be part of your plans, so we’re launching our Just Add Summer campaign before May is even over. Whether you prefer to shop in-store or online, you’ll find a wide assortment of coolers, summer wines, beers and spirits specially curated with customers’ preferences and the coming season in mind.

We’re also looking forward to renewing some popular initiatives under LCBO’s Spirit of Sustainability platform, building strong partnerships and working with organizations to support the well-being of our communities. For example, the LCBO continues to be a strong supporter of the 2SLGBTQI+ community and an official sponsor of Pride Toronto through our annual Love Pairs with Everything campaign. From June 11 to 30, customers can give back alongside their purchase to charitable partners who are making a meaningful impact, not just during Pride, but throughout the year.

Meanwhile, June is Indigenous History Month, a significant occasion within the LCBO and throughout Ontario. As an organization we honour the history of our province’s Indigenous peoples and celebrate the vibrancy of their communities, while highlighting our incredible partners who are working for the good of Ontario. Over the month of June, we invite Ontarians to learn more about our efforts and our partners’ initiatives on LCBO.com. We take great pride in our partnerships and will continue to uplift the communities in which we live and work with the support of employees and customers throughout the province.

With good wishes for a safe and sociable summer,