Third annual Moo Let’s Talk Day, March 6

The Canadian Mental Health Association, P.E.I. Division will host the third annual Moo Let’s Talk Day at all of its open Canadian locations.

On Friday, March 6, 100 per cent of ice cream sales will go to local CMHA branches in support of mental health programs and services.

The public is invited to visit the following COWS locations in P.E.I. for a scoop or two of their award-winning of ice cream, including COWS Creamery, 12 Milky Way, Charlottetown from 10 a.m. to 9 p.m. and at 150 Queen Street, Charlottetown from 10 a.m. to 6:30 p.m.

In addition to ice cream, COWS has printed a limited number of special edition

Moo Let’s Talk t-shirts that will be available for purchase at COWS locations in Charlottetown.

Money from the sale of those shirts will be donated to CMHA-PEI.

Matt Younker, president of CMHA-PEI, said the association is “thrilled” to be working with COWS again on this initiative.

“Thank you to Jackie (McIntyre, CEO of COWS Inc.), the staff at COWS for their enthusiasm and continued support, and to the comedic genius that is Patrick Ledwell, and our very own Ryan Gallant for bravely sharing his story and for helping us kick off Moo Let’s Talk in P.E.I.”, said Matt Younker, president, CMHA-PEI.

The public is asked to do their part and spread the word.

A toolkit of resources, more detailed information and videos recorded by Ledwell and Gallant can be found online at pei.cmha.ca/events/moo-letstalk.