Montreal Gazette

Coke’s board getting younger, more female

Newest nominee brings average age down to 66, adds racial diversity

- DUANE D. STANFORD BLOOMBERG NEWS

Coca-Cola Co.’s newest director nominee solidifies a trend for the 100-year-old beverage maker’s board. It’s getting younger, more female and more racially diverse.

Coca-Cola said Friday that Care USA chief executive officer Helene Gayle, 57, will stand for election in April. She would be one of three women and three blacks on a board that includes a Hispanic and will have an average age of 66 if she is elected. In 2007, shareholde­rs elected a board made up of 10 men — one black — and one woman, with an average age of 68.

“Helene brings a global mindset and a deep understand­ing of health and humanitari­an issues to our company,” Chairman and Chief Executive Officer Muhtar Kent said in a statement. “Her expertise and insight will be invaluable as we continue to expand our global initiative­s around sustainabi­lity and women.”

Gayle’s nomination comes as U.S. companies continue to make “glacial progress” in efforts to boost female representa­tion in corporate suites and boardrooms, according to a December report by Catalyst, a non-profit researcher based in New York that studies women and business. Women held 14.3 per cent of executive positions at Fortune 500 companies as of June 30 and 16.6 per cent of board seats.

Gayle spent 20 years with the U.S. Centers for Disease Control and Prevention in Atlanta, working mostly on HIV/AIDS initiative­s, Coca-Cola said Friday in a statement. Care USA, also based in Atlanta, is a global humanitari­an nonprofit with anti-poverty programs in 84 countries reaching 122 million people.

Coke’s board also will get younger with the retirement in April of two longtime directors, Don Keough, 86, and Jimmy Williams, 79. Keough served two stints as a Coke director, starting in 1981. Williams, a former chairman and chief executive officer of SunTrust Banks Inc., has served as a director since 1979.

In 2010, Kent pledged to add 5 million female entreprene­urs to its global distributi­on network by 2020 through business skills training, financial services and mentoring. Kent also leads a Women’s Leadership Council of 17 female executives who identify ways to recruit and retain female senior executives.

Catalyst’s research indicates growth in female corporate leadership has stalled, even with Marissa Mayer’s rise to the top job at Yahoo! Inc. and Sheryl Sandberg’s board-seat victory at Facebook Inc. Less than a fifth of the Fortune 500 had 25 per cent or more board seats filled by women, while more than a quarter had zero women in executive roles, Catalyst data show.

Come April, women will make up 19 per cent of Atlanta-based CocaCola’s directors. This diversity hasn’t come at the expense of white men. Instead, the board will have expanded from 11 members in 2007 to 16 after the April election. Twelve members will be white men, three more than in 2007.

The expansion also has done little to make the board more internatio­nal, even though about 80 per cent of the company’s profit comes from outside the U.S. Besides Kent, who is of Turkish descent, the board includes a Swede, Jacob Wallenberg.

 ?? DAVID PAUL MORRIS/ BLOOMBERG ?? In 2007, Coca-Cola’s board had an average age of 68.
DAVID PAUL MORRIS/ BLOOMBERG In 2007, Coca-Cola’s board had an average age of 68.

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